All-Star Athlete Appearances For Companies

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Dec 16, 2010
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Several companies are having "meet the athlete" at their booths at competitions. I'm wondering if these athletes are being compensated for these appearances. If so, how will that effect their NCAA eligibility if, in the future, STUNT/NCATA becomes accepted by the NCAA? There are exceptions that allow prize winnings that do not exceed training and competition costs.

Another side of this is the idea that these companies are using minors (in some cases) to make a profit for their company.

Thoughts?
 
I don't know enough about the NCAA policies to comment on that, but using minors to sell/promote is not illegal or unethical. I'm pretty sure it's common practice. I think Justin Beiber endorses pro-active miracle pimple cure. I don't think anybody has a problem with it.

(I hope I didn't miss the point of your post, if I did please clarify lol).
 
I am also interested in this as well. Sort of like the Cheerlebrity competitions and how they have special judges, I know Maddie has done it, do they get paid? I know that the NCAA thing will have nothing to do with all stars, but I am curious to see if it will have an impact at all.
 
I don't know enough about the NCAA policies to comment on that, but using minors to sell/promote is not illegal or unethical. I'm pretty sure it's common practice. I think Justin Beiber endorses pro-active miracle pimple cure. I don't think anybody has a problem with it.

(I hope I didn't miss the point of your post, if I did please clarify lol).
Justin Bieber is, I'm sure, compensated in some way for his time, be it either with money or exposure. Why else do you see celebrity faces on so many things? Not 'cause I want 'em there, that's for sure!

I don't think these athletes ARE compensated, however, and I am curious because I had never taken the NCAA policy into consideration.
 
kristenthegreat said:
Justin Bieber is, I'm sure, compensated in some way for his time, be it either with money or exposure. Why else do you see celebrity faces on so many things? Not 'cause I want 'em there, that's for sure!

I don't think these athletes ARE compensated, however, and I am curious because I had never taken the NCAA policy into consideration.

If exposure (publicity) is to be considered compensation then both Justin and the cheerlebrities are being compensated.
 
I am curious as well.

I know the the girls who modeled in varsity's catalog were compensated $200. I believe their travel was also taken care of as well (flying them all to dallas), though don't quote me on that half. If I had to take a wild guess, I don't think they were compensated for yesterday's "varsity Model meet and greet."

I'm not sure about the girls who are promoting companies. For example, the Fancy Face Cosmetics' meet and greets with Maddie.. they created a 'Maddie' line of cosmetics and naming it after her will help their business as I'm sure plenty of little girls who look up to her will beg their parents for it, but it seems that the exposure is her reward. (though if there was a cosmetics line named after/inspired by me, i'd expect a percentage of each sale)

Same with TCLM promo girls - They were girls who have been featured in the magazine, so it appears that they are really just gaining exposure.

Wish I knew.
 
kristenthegreat said:
I googled just to double check..apparently he also got 3. Million. Dollars.

Yeah, don't think any cheerlebrities are pulling those figures ;)

He/ll no they aren't. I think they're getting to meet a bunch of people and sign autographs and be rockstars.

I wish somebody would pay me $3 mill to tell people to use pimple cream.
 
Justin Bieber is, I'm sure, compensated in some way for his time, be it either with money or exposure. Why else do you see celebrity faces on so many things? Not 'cause I want 'em there, that's for sure!

I don't think these athletes ARE compensated, however, and I am curious because I had never taken the NCAA policy into consideration.

I would assume they are compensated, especially since they are essentially "working." The NCAA thing won't come into play however until the NCAA recognizes cheer as a sport, and honestly, I think that is a long way out. This is also assuming these girls want to go into college cheer, especially in the STUNT/NCATA setting. Cheer is not something all people continue on with after high school, and they don't need college cheer to take the next step (unlike football or basketball where it is the next step before pros). If they really love all star, there are open teams that have nothing to do with the school and the eligibility.
 
Celebrity endorsements are paid, and don't effect NCAA eligibility. I'm thinking into the future.
For example's sake, let's say that Super Cheerleader Magazine (Fictional magazine I just made up) has the 12 year old point flyer, LaFierca, from Craptastic and the 13 year old featured tumbler, NoCrashondra, from Tranny Cats make appearances at their booths this season at the comps they go to. Super Cheerleader's publisher/editor is an alum of XYZ University, where he/she cheered.

Fast forward 5 years: LaFierca and NoCrashondra at 17 and 18 and looking at colleges. A mutant of STUNT and NCATA has become an NCAA Varsity sport, and is offered at XYZ University. Since they took "perks" from an alum of the program-they might be deemed ineligible by the NCAA Clearninghouse.

We're in a tricky spot in our sport. We're on the cusp of becoming an NCAA sport, and most people do not realize the implications of that. They don't realize that something that happens when you're an insanely talented middle schooler could have an impact on your NCAA eligibility. In other, established, NCAA sports-it's a given, people know the rules about official visits and when/where they can and can not talk to a coach. If the high school basketball coach doesn't know, then the Athletic Director will.
 
njallday said:
yup - on MG twitter it said something along the lines of "stop by the Fancy Face Booth while we launch my new line of cosmetics"

at this point, I hope she's getting paid for endorsements because she wears the fancy face uniform and the iC uniform at public appearances.

I imagine she could have a long and lucrative career in cheer if she played it right.
 
MissBee said:
Celebrity endorsements are paid, and don't effect NCAA eligibility. I'm thinking into the future.
For example's sake, let's say that Super Cheerleader Magazine (Fictional magazine I just made up) has the 12 year old point flyer, LaFierca, from Craptastic and the 13 year old featured tumbler, NoCrashondra, from Tranny Cats make appearances at their booths this season at the comps they go to. Super Cheerleader's publisher/editor is an alum of XYZ University, where he/she cheered.

Fast forward 5 years: LaFierca and NoCrashondra at 17 and 18 and looking at colleges. A mutant of STUNT and NCATA has become an NCAA Varsity sport, and is offered at XYZ University. Since they took "perks" from an alum of the program-they might be deemed ineligible by the NCAA Clearninghouse.

We're in a tricky spot in our sport. We're on the cusp of becoming an NCAA sport, and most people do not realize the implications of that. They don't realize that something that happens when you're an insanely talented middle schooler could have an impact on your NCAA eligibility. In other, established, NCAA sports-it's a given, people know the rules about official visits and when/where they can and can not talk to a coach. If the high school basketball coach doesn't know, then the Athletic Director will.

Thank you for that scenario. I see where you're coming from more clearly now.
 
If competitive cheer were to become an NCAA sport, it would be very appealing to all star athletes: no crowd leading required and scholarship money to help pay for college. I know that if I were in that position, I'd take the NCAA thing over an Open team to help pay for college....then after I graduate I could do an Open team.
 
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