CP left a gym where one of the owners had very little experience in cheer , yet coached of one of the older teams. The gym also had other coaches who were brand new to the sport , who headed teams and/or tumbling. In contrast, at the gym that CP switched to, almost all the head coaches have won Worlds, as either a coach or an athlete. The difference of the level of instruction and compassion is immense. Knowing what I know now, I would not allow my CP to be coached by someone who did not cheer (unless they had several years of coaching experience or are certified gymnastics instructors.) The knowledge that comes with a BTDT experience is too valuable to ignore, imo.
I definitely think that a non-athlete can own and run a gym successfully (especially if they have a strong business background) but now I would be very hesitant for CP to be coached solely by a novice, especially one who seems eager to title themselves as a director/head coach.
As for certification, Micheal, I think you are playing a risky game. Please listen to the others.It is amazing how quickly medical bills add up and how fast people are to try to blame others. Sadly, you would be an easy target without certification. It is kind of amazing that you have seen so few injuries. In my five years of being an all star mom, I have seen countless ones.