All-Star Cheerlebrity Lessons?

[NCCheerMom4Life]

Sorry but I think the "true intent" is fairly obvious... I don't need to contact them directly to know that it's about profit and celebrity rather than talent and hard work.

Smh...

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[getsum]

this is cringy as hell, but as with all other cringy as hell things... i just keep on drivin.

no one has to attend, and i doubt it'll have the negative impact that people think it will have. it's just a fleeting thing.

 

[KPep]

 

[THEJOEL]

My problem is that kids don't need to be cheerlebrities. Kids need to be kids. We have too many Suzy mom's pushing kids to max out their tumbling by age 10 only to be shocked that when they suddenly grow they are getting injured and loosing skills as they grown. The sprinter mentality. We have parents pushing their kids to keep their social media public and post specific pictures so that companies will give them attention.

The majority of our kids will not be cheerlebrities and by pushing this we loose the value of cheer. That cheer is not a sport of individuals but perhaps the greatest team sport out there. They are a complicated machine where each girl plays her part... flyers don't levitate and bases look stupid pumping there arms up and down with no one on top. I love a good last pass but the complicated back and forth of passes and girls in perfect sync that is stunning to me. A pyramid where you see those girls working in sync. The bobble that does not become a fall because they all work as a unit to bring it back. That is the beauty of this sport.

Parents don't need cheerlebrity seminars. They need seminars on how to identify concussions and when to take your kid to the doctor and how to help your child safely condition. They need seminars on how to communicate positively and when to back off to coaches, athletes, and other parents. If you are in cheer to create revenue sorry that is not going to happen for the vast majority of kids. But the number of life lessons this sport could provide to all kids is countless especially if we parents put that mindset first.

Because 1 shimmy wasn't enough.
Did we just become best friends? That was so well worded.

 

[THEJOEL]

At the end of the day...what you do with your kid is what you do with your kid. People need to focus on them and stop judging other. I'm 100% sure half of the comments made on this post would not be said in person.

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Are you affiliated with this at all?
As in do you have a vested interest in this seminar?

 

[NCCheerMom4Life]

Are you affiliated with this at all?
As in do you have a vested interest in this seminar?

No as stated before. I know one of the parents well.Very well. Did any of you log into the webinar?

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[OldskoolKYcheercoach]

Still, 2 people voted yes. I would love for them to give their opinion!

One of them was me, I was just screwing with everyone's emotions.

 

[SL&AM]

No as stated before. I know one of the parents well.Very well. Did any of you log into the webinar?

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No, I figured you would fill us all in.

 

[Sparkle Mom]

I think it is a just an indication of the larger cultural issue of social recognition. Most of us grew up in a time where social media wasn't around so social recognition meant something entirely different. I wouldn't be surprised to see people actually paying for this. You may not see people saying yes here but that doesn't mean people won't attend. I won't be signing up any time soon but i don't think this is just a cheerleading thing but rather a feature of what is valued by young people and their parents due to media influence.

 

[cheer25mom]

Sorry, but this is "How to Market Your Kid 101" kids aren't marketable commodities.


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[OnceUponACheerleader]

* disclaimer - I don't agree with how the seminar was advertised as a cheerlebrity lesson, but I will try and provide a different P.O.V as to why I wish someone could have maybe provided me with the information taught in this seminar (or what I imagine would be taught) when I was a high school athlete.

I was in the peak of my all-star career when the whole 'cheerlebrity' thing boomed (Maddie Gardner/Erica Englebert/Kelsey Rule times). As already mentioned somewhere in this thread, these girls had raw talent that was recognized by the industry. Despite just the raw talent, these girls still very much marketed themselves through YouTube (2x2 videos) and facebook... as instagram was not yet widely used. Yes they promoted products, had endorsements, were asked for pictures from fans & all-and-all lived an above average lifestyle for most young girls/athletes in america.

Fast forward 7(?) ish years and where are these girls now?... As someone who tirelessly followed cheerleading and kept-up with the cheerlebrity gossip when I was in highschool, I couldn't tell you what these girls are doing now, or at least in as much detail as I once could. (ie. I know Kelsey is doing A&T, and Maddie Cheered at a school in NC). And, in my opinion - that's because these girls chose to drop out of the spotlight. They no longer wanted the 'fame' and wanted to have a 'regular' life in college - which is great. If these girls choose to no longer promote themselves as a brand, the next big thing will swoop in and take over- and they have.

However, in an era where you can turn your personal brand into a 6 figure+ income (I call it the "kardashian job' where youtubers and social media influences alike are creating a hefty income channel through just being themselves) - these cheerlebrity girls had the networking base in order to grow that brand should they have wanted to.

The economy is at a point where graduates with expensive degrees cannot afford to survive in entry-level corporate positions. The cost of living is just too high - which leaves kids moving back home after university, taking second and third jobs just to survive. Which is why entrepreneurial en devours such as social media 'fame' are SO appealing especially to young people. It gives them the freedom to continue doing the things the love- not succumb to the pressures of corporate america to earn a living.

Now, with all this said, I do not think that this lifestyle and 'fame' is for everyone, and not everyone wants it. However, if parents are informed on strategies to play 'momager' for their kids - maybe or maybe not learned at this 'cheerlebrity' seminar, should kids want the option to pursue building a personal brand they have someone to help guide them - and do it in a tasteful way (for example not promoting every product that approaches you, using multiple forms of media to capture an audience, etc).
All-in-all many have had success doing it on their own, and I am personally friends with some who have (check out MayBaby on youtube... I cheered with her for years). But with that said - there is a right & wrong way to do it (IMO) and I can appreciate someone who is willing to take the time to teach parents and kids how to do it right.

So no I do not agree with a 'cheerlebrity seminar' as I think marketing yourself as a cheerlebrity can only get you so far & eventually your time in the cheer spotlight will expire. But perhaps information on marketing your personal brand is something more applicable in today's social media-tech immersed society - which I am more on-board with.

ETA: I also don't think its appropriate for 3 year old Suzie being marketed by mom because she's working on her backhandspring .... I'm referring more to teenagers who are going to be using social media ANYWAYS - why not be entrepreneurial & productive with the hours spent on their devices.

 

[cheer25mom]

IMO, there is no "tasteful" way to market your child on social media. They are CHILDREN. Let them be kids. When they are older teens or adults and choose to do this for themselves it's one thing, but no one should be "branding" their elementary schooler.


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[OnceUponACheerleader]

ETA: I also don't think its appropriate for 3 year old Suzie being marketed by mom because she's working on her backhandspring .... I'm referring more to teenagers who are going to be using social media ANYWAYS - why not be entrepreneurial & productive with the hours spent on their devices.

IMO, there is no "tasteful" way to market your child on social media. They are CHILDREN. Let them be kids. When they are older teens or adults and choose to do this for themselves it's one thing, but no one should be "branding" their elementary schooler.


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You might have not read the full post :)

 

[cheer25mom]

You might have not read the full post :)

You edited as I was posting I think.


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[MissCongeniality]

As someone who spent a fair amount of years in the public spotlight... All I can say is be careful what you wish for and don't get upset about the negative that comes with it too (because trust me ... it will!) You put yourself out there and it isn't all butterflies and rainbows and you (parents who choose this route) have to take the good and the bad without thinking it is anyone else's fault.