The small things are good signs of the type of customer service one is likely to receive. A business that doesn't attend to the small details isn't likely to make the big deadlines.
Not all people are detail people; especially some of the creative types in this industry. So, if they are smart, they'll surround themselves with people that AREN'T exactly like themselves. Together the business will provide a better customer experience.
Those that don't make those smart decisions lurch from incredible opportunity to incredible opportunity that their creative side generates, but they aren't able to sustain success because the little details eventually catch up.
And many times it can be traced back to the inability to take the time to notice the difference an extra "o" can make.
So so true acedad. The best people that I've done business with are either extremely anal about the little things or they hire someone whose job it is to be anal about the little things. They also surround themselves with people who are good at the things they aren't.
Take ray Kroc for example (mcdonalds corp founder). For years he ram a company that made little to no profit and that at several times couldn't afford to pay his employees, while the people who bought franchises from him raked in the money.
The franchises were successful because of his obsession about the littlest details (even when the owners thought it was mostly a waste of resources.). He just didn't know how to get money from the franchises enough to fund his support system, and without his support system the franchises would've failed (a pretty big catch 22) However, it wasn't till a creative genius stepped in as CFO with the radical idea to turn mcdonalds into a real estate company. Suddenly, most franchised were now leasing the land and building from mcd corp and both parties involved started flowing in cash.
(Kroc didn't want to make and sell the food to the restaurants so as not to screw them over like the early days of DQ franchises which almost killed the company)
Long story short, Kroc was able to keep focus on his part of the business, making good food fast with a fanatical zeal, and his CFO was able to be focus on how to make money. Applied to cheer, if you want to own a gym just to coach as a job, don't, unless you have someone to learn from and who can guide you and run most of the business for you. If you want to own a gym to make money or make a better place for kids go for it, but be able to hire competent staff that can provide the product you want. Same goes for any business, you just can't spread yourself too thin.