I am no marketing person at all so not sure that I have any helpful information to contribute. I would consider myself very involved and knowledgable on the industry - heck I feel like I live on this board throughout the year. Saying this because I honestly had no real idea what the allstar games were, when they were or really that they were even happening. I remember hearing about it on the boards back in the summer I think. It all came out around the same time as champions league. So much but yet so little actual information about two revolutionary competitions at the same time was a little confusing. I also lost interest after going to the website and not getting clear information. After that I never went to the site again. I assumed it fizzled out. It sounds like an amazing event, so I'm only commenting to help encourage your advertising next year. Make information stupid easy to find!! I feel like if I didn't know much about it as involved as I am, then I can guarantee most people didn't either. Instagram and Twitter are great, but if no one even knows about it, they're probably not going to be following you. I think an insanely awesome video on YouTube could be an idea. Just look at the cheersounds video that made the rounds from stuntfest last year. I had people that knew nothing about cheerleading talking about it. Just an idea, because this sounds awesome and advertising can make it huge!!
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