i think i'm with you on this - i've been starting to look at the mega gyms the same as the local soccer (or insert any other sport here) leagues. you choose a league to sign up for, and you inter compete with teams within your league. unless you are on the elite travel teams, you aren't competing outside of your selected league. all teams have the same uniform with the same logo, just usually a different color jersey. granted, in cheer at competitions you are competing outside of your "league" (gym) but the X-evolution events/CEA are on their way to being exclusive, aside from the "elite" attending bid comps and worlds. i could see it becoming a thing, and seeing a kid in a purple x-man uni would probably make me feel less bad about wanting to kick their butts because we were a "family."
interesting...