- Oct 10, 2010
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now, i will not speak on SOPA, because i have not done enough homework to be educated on it, but i will speak on behalf of cheerleading music producers in general. cheer music producers are providing a "service" and that is all. we are paid to arrange and reconstruct music to be used for particular choreographed performance. all copyrights are still held by the original artists and we are not making money off of the use or broadcast of their copyrighted material. we are being paid for our time and expertise as a producer, and that is it. here again, i reiterate, we are not "selling" music, we are "selling" a service to arrange music.
the place where people get in trouble with copyrights is when they use copyrighted material for their own personal gain. to be technical, the burden of adhering to copyright laws and paying royalties within the cheerleading industry falls upon the individual gyms to a small degree, and to the event producers in a big way. technically, a gym owner should have to pay royalties for playing music within their own gym for their teams and students. whether it is the radio, or a specifically mixed and arranged piece of cheer music, they are "broadcasting" that copyrighted material, for their customers, that they are technically making a profit off of. now as far as ASCAP and BMI are concerned, they would really have to choose wisely in which battles they want to fight. in my opinion, going after the individual gyms would be a tremendously unwise battle to pick, as they would be fighting with defendants with shallow pockets.
legally, if they ever chose to pick a fight, i would think that it would be with the industry at large - the people that are making real money off of the "broadcast" of this copyrighted material - the event producers. they are "broadcasting" this copyrighted material, in a public setting, for 1000's of people at a time, every weekend of the year, and blatantly making a profit off of its broadcast and display. now i cannot and will not speak on the behalf of any event producer, and how they choose to protect themselves at all of their events. i am sure that some of them have a blanket broadcast license through ASCAP & BMI and pay royalties to play whatever they want at their events. but if the music industry was to choose to pick this fight - i believe that it would start with the people with the deepest pockets, that are making the most money off of the broadcast of copyrighted material - the event producers. if you have ever attended UCA AllStar Nationals, or World's as a coach or gym owner - this is exactly what those highly annoying music sheets are all about in your registration packet. your team (and their music) has the potential to be broadcast around the world on ESPN. they make you provide extremely detailed information about your cheer music, and the copyrighted material that it contains. since they are "broadcasting" copyrighted material on TV, they owe royalties back to the licensing agencies of ASCAP & BMI for its use. here again, i do not speak on behalf of any event producers and how they handle their business - i am only illustrating how the cheer world relates to the music industry at large.
now, if this battle was to ever take place, it could potentially change the entire landscape of the competitive cheerleading industry. if the music industry saw fit to try and stop the use of copyrighted materials in competition cheerleading, then we are talking industry wide changes that would put a lot of things that we know and love today, back to square one, and force us to rebuild the industry in a different manner. obviously, the "powers that be" in the cheerleading industry would not let that happen without a huge fight. they would be forced to protect their stake and interest in the industry at all costs, and you can only imagine what a gigantic legal battle that would become.
moral of the story ... when seeking legal action - aim for the potential defendants with the deepest pockets first. that would go event producers, then individual gyms, and then finally music producers. for the music industry, what's the smarter fight to pick - the one with little ole me, or the one with Varsity, Jamfest, Cheersport, etc... i have researched extensively, and there is absolutely nothing illegal about what i do as a producer. as i have said a couple times before, i do not speak on behalf anyone else, in any other aspect of this industry - i am just trying to shed some light on how all of this cheerleading stuff pertains to the music industry in the outside world...
No, no, no, no...I'm sorry, but if you're in this business you must be fully aware that selling to "rearrange" someone's music to adhere to choreography and then SELLING it is still technically illegal bc you are selling someone else a mix which contains copyrighted material, of which you are fully aware, as you've already mentioned. YOU are making the most direct profit off of the artists, not anyone else. I cannot make a mix tape with copyrighted material and SELL it to another individual, are you serious?!
My father even gave me an example over the phone about a record COMPANY who GAVE music producer's samples of artists music for that specific reason and then turned right around and sued the music producer's and WON. Surely you must be aware of that?
Have you researched and consulted w/an attorney who specifically deals with copyright law? Just bc you interpret something to be correct does not make it so. I am telling you as an absolute fact that it is illegal. It is NOT illegal to BROADCAST a mix tape that contains sampled music, it is only illegal for the artist to sell it if they have not paid for the right to do so. Trust me...otherwise my dad's stations would be in a lot of trouble and considering he HAS to know the law or it's his *ss, I'll trust his expertise (and his company's lawyer's) when they say it is illegal. Please do not pass around information like that when it isn't correct. Please. Now I (nor my dad) could care less what you do and what the other music producers in cheerleading do (as in, he's not concerned if you're breaking the law..he's not like that), but to say it's legal is completely false and your broadcast "law" is so far from accurate it's not even funny. Like I said, I will reiterate that my father has been in the music/radio business for ~37 years and is widely known and respected within his field. I trust he knows the law bc otherwise he would have already been fried. He knows what he can get away with and what boundaries he can push w/o consequence and which ones he can't