I sent this message to her via her LinkedIn account:
Ms. Shapiro, I'm hoping you are the one that wrote the ESPN article on cheerleading that just appeared today. If not, I'm sorry for bothering you.
While your article had some positive points, I still think you missed some very salient items and they are the same ones that are so often missed.
All star cheerleading is constantly debated as to its status as a sport. Frankly, I think that is totally irrelevent. The only benefit (in my opinion) is that it would reduce, though not eliminate, the focus on the "show" part of the activity. What people fail to see is the incredible amount of strength, grace, toughness (mental and physical) and athletic ability. All of that packaged in a choreographed 2.5 minute routine that, at it's highest levels, can rival Cirque du Soleil.
In addition, it is one of the rare sports to have competitions that include the entire range of abilities at the same competition, from the mini level 1 teams to the senior level 5 teams fighting for the right to attend the Cheerleading Worlds. In the last ten years, the sport has also embraced Special Needs cheerleading, allowing athletes 8 years old and up the ability to compete on the same stage. In fact, the weekend of February 19th-20th, Cheersport Nationals (the largest cheerleading competition in the world) will host more than 900 teams, including 21 Special Needs teams at the Georgia World Congress Center.
You've gotten a glimpse, but if you want to get a better understanding, attending Cheersport would be a good start. An even better option would be to attend some of the many practices conducted at any of the top gyms in the country. That will give you the true picture of the grit underlying the glitz.
I've been around the industry for more than 15 years, the last 10 as a special needs coach and committee volunteer. Please let me know if I can be of any assistance.