- May 4, 2011
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Would you mind elaborating a little on this?
How many other sports have multiple "national" championships? In ice hockey, there's the USA Hockey nationals. That's it. You win the USA Hockey championship and you're the national champion. End.
How many national championships does only Varsity control? NCA, UCA, Athletic Championships, Spirit Fest, Spirit Sports, etc. This is not including Cheersport, Jambrands, etc. (Plus Worlds and International All-Levels.)
If cheerleading is considered a sport, all of those would go away, except for one true national championship. That's a lot of money that I'm going to bet Varsity is not willing to lose.
Jim Webb even said that cheerleading isn't a sport and that making it so would threaten traditional sideline cheerleading. (source: Cheerleading Not A Competitive Sport, Expert Testifies At Trial) This makes sense: Varsity makes a ton of money off of things for sidelines--megaphones/props, uniforms, camps, stunt clinics, etc. They're not willing to let that cash cow go. Why would you?
We all know Varsity produced the ESPNU coverage of Worlds and they most likely scripted the commentary. Do you think they made it sound less professional (and more "fun!") on purpose to perpetuate the idea that cheer is not a sport?