- Jan 20, 2010
- 5,666
- 9,254
Unless I'm off about something. Why ISNT this possible? In the tech world there always is a cheaper better solution if you know how.
And really, could the user experience be any worse? Build it, offer it for free to beta test. Charge when kinks are worked out.
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In response to your earlier post (which I missed on my phone and didn't have a chance to check out til now), Brightcove is more expensive than $600/year for what Varsity would need. You can check out your prices online. But you'll also pay thousands of dollars to hire a programmer to build an interface for it.
But the thing with Brightcove is that they do everything for you. YouTube or Vimeo is good for individual videos, if you want to stick them on your blog or something. But Brightcove comes with skins and themes for libraries (and I think that Varsity kind of ruined one of their themes, that's what their library is) and has a TON of features for managing videos - stats, different file formats, video compression, etc. It does it all for you and is way more flexible than just uploading it to a site like Vimeo. If it's just a matter of the interface, which I agree is kind of ugly, but I think Varsity has kind of crippled it, they could pay Brightcove, who knows the API in and out, to build them a custom one. The thing with a programmer is that you have to keep him or her on payroll or keep hiring someone whenever you need some work done. OR they can just call up Brightcove and have them quickly and efficiently do all of the work, because they know their system in and out.
Plus back to your point about if you know, it's cheaper. Maybe that's the problem. Maybe they don't have someone a programmer on staff who could build or maintain a site like that. Maybe paying another company to keep track of it is easier than keeping someone on payroll. And you can say, well you could just contract someone to build it. True, but then you have to have someone to maintain it.
I think Varsity just doesn't care. Money clearly isn't an issue based on what they must be paying now. Maybe they'll come up with a better interface for next season, who knows. It gets the job done and fits in their website, which is probably all they care about. I'm sure they could get a paysite built if they really wanted - but to do that they'd have to offer full length HD videos I think, and I'm sure they reason they're not offering full-length videos now is because of contracts with the video companies who sell comp videos.